Starting from uploading his first iMac unboxing video review on Youku on White Day, March 14, 2010, Wang Ziru began his self-funded video review journey for more than two years.

Many people began to know him from that time, the young man who looked exactly like Liu Xiang.

His videos quickly spread among netizens because of their speed, authenticity, originality and sincerity. The popularity of his personal channel has been rising steadily. Within three months of the channel being established, it has attracted a large number of subscriptions.

Each video has been played thousands of times. Among them, the video about the first day of the iPad's launch in Hong Kong was selected on Youku's technology board homepage, which shows its influence.

Wang Ziru uses video reviews and his own voice to bring the distance between ordinary consumers and the technology industry closer.

His influence gradually grew, and it was a benevolent, innocent influence.

The obsession with technology products and concern for the development of China's technology industry have brought together a group of strangers to communicate without distance or barriers.

And formed its own personal charm.

In the following two years, Wang Ziru contributed many works to everyone. Due to the limitations of the content format of the Youku channel and his own interests, Wang Ziru decided to build his own website to better realize his ideals:

"Be the Chinese's own technology review!" The establishment of the website requires time, funds and content creators, so Wang Ziru took out a loan of 300,000 as the initial capital for the website.

The partners are Xiaoshuai, whom I met while making videos, and Li Kan, who loves photography.

Later, some technology enthusiasts with the same ideals were recruited.

With the release of the latest iPad mini review video, the new website ZEALER is officially launched.

It tells the story of a group of ambitious young people starting a different struggle for their ideals.

On the evening of August 26, 2013, ZEALER founder Wang Ziru and ZEALER officials responded in different ways to the authenticity of Lei Jun’s investment relationship.

ZEALER immediately issued an official statement.

ZEALER stated that 1. Shunwei Venture Capital Fund under the name of Lei Jun is indeed ZEALER’s angel investor, which is a normal commercial investment behavior; 2. The capital has no board of directors seats and does not participate in ZEALER’s business and management; 3. ZEALER’s foundation

It is our consistent attitude towards product evaluation, which is "independent, objective and fair". This has never and will never change.

The ZEALER review website was launched in November 2012. It focuses on video reviews of electronic products. The team has more than 10 people and is based in Shenzhen.

In May 2014, ZEALER announced that it would enter Evaluation 2.0, which means adopting a "data-based evaluation system" and using structured data to objectively restore the essence of mobile phones and reduce decision-making costs.

At the same time, it announced its entry into the O2O field of mobile phone repair.

In July, ZEALER FIX mobile phone repair business was launched. In August, ZEALER Lab focusing on consulting and research and development was established to gradually improve the 2.0 evaluation system.

In 2015, ZEALER launched its “second-hand” business.

On the evening of October 23, 2015, ZEALER launched a new version of its website page, optimizing the content and structure.