Current location - Trademark Inquiry Complete Network - Overdue credit card - Italy is trying out the "cash back by swiping the card" reward mechanism. Why are you doing this?
Italy is trying out the "cash back by swiping the card" reward mechanism. Why are you doing this?
Due to the increasing market share of mobile payment, people often see such activities in some supermarkets or shopping malls in daily life, that is, credit card cashback to encourage people to use bank cards or credit cards. However, in Italy, people are also encouraged to pay by credit card or mobile payment, and Italy has also introduced a credit card cashback incentive mechanism. Of course, these incentives are not a bank. In order to seize the market with mobile payment, what is the reason for Italy to try out the incentive mechanism of credit card cashback?

1. Why should Italy try out the credit card cashback reward mechanism?

It is understood that Italians prefer to pay in cash rather than by mobile phone or credit card. Cash payment may facilitate some enterprises or individuals to do illegal things. For some enterprises and individuals who have this idea, Italy decided to encourage people to use non-cash payment. How to encourage people to use non-cash payment? Italy has come up with reward mechanisms such as credit card cashback.

2. In Italy, what discount do people get when they pay by credit card?

It is understood that the local time in Italy is 65438+February 8, and this reward mechanism for card cashback is put into trial operation. According to this reward mechanism, if you pay by credit card or electronic payment for ten times before the end of 2020, you will get 10% of the total cash back, but the maximum cash back amount is 150 euros. This regulation was officially implemented from 20211,but it was changed to 10% cash back reward by using non-cash payment for more than 50 times within half a year.

Third, will this reward mechanism make more Italians use non-cash payment?

Some Italians may use non-cash payment for the 10% cash back limit, but perhaps many people will continue to use cash payment because they oppose non-cash payment.